About: Visit Gilroy is a non-profit Destination Marketing Organization (DMO) dedicated to promoting Gilroy as a tourist destination. Visit Gilroy operates the California Welcome Center Gilroy (CWC), which provides a centralized source of local knowledge and information for visitors, residents, travel agents, and media conveniently located in Gilroy Premium outlets. https://visitgilroy.com 

Visit Gilroy is funded by a Tourism Business Improvement District (TBID) along with city funding that is used to operate the California Welcome Center Gilroy. The DMO's total budget is approximately $725,000.

Mission: The Gilroy Visitor Bureau, dba, Visit Gilroy enhances the images and economic well-being of the City of Gilroy by taking the leadership role in promoting, marketing, and facilitating the use of the entire Gilroy region through regional partnership as a viable day or overnight destination to general revenue, jobs and taxes.