Director of Sales & Marketing
Full-Time

Omni Amelia Island Resort & Spa
Amelia Island, FL

A property of: Omni Hotels & Resorts
Posted March 12, 2026 by Omni Hotels & Resorts

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Director of Sales and Marketing

Overview:

Omni Hotels and Resorts create genuine, authentic guest experiences at 60distinctive luxury hotels and resorts in leading business gateways and leisure destinations across North America. Omni Hotels is known for its exemplary culture, authenticity to the markets in which we operate, innovation and exceptional service. Our commitment to career development has created tenure and loyalty that enables us to perpetuate our family atmosphere.

Responsibilities:

  • Omni Hotels & Resorts is seeking a dynamic Sales & Marketing Leader who brings strong leadership and revenue-focused hotel experience and is interested in joining an industry-leading company. You will engage in leading a team of senior sales associates responsible for account development, as well as the Catering, Convention Services and Revenue Management disciplines. If you are goal oriented, energetic, and have previous leadership experience then we offer the perfect environment for you to succeed.
  • Purpose of this position is to develop and execute strategic sales and marketing plans to generate and optimize overall revenues, through marketing, sales, promotion, advertising and public relations that will impact positively on the hotel resulting in a profitable return on the investment. This person will lead, motivate and support the sales, convention services, catering, and revenue management teams to maximize revenues and margins; maintain positive interdepartmental communications; contribute to the overall direction of the hotel and effectively manage all sales and marketing pre-opening expenses while exceeding overall budgeted revenues and RevPAR goals. Success is initially measured through pre-opening sales, increased revenues, improved account revenue share and increased customer value and ultimately RevPAR Index premiums.

Qualifications:

  • Essential Functions
    • Hire and establish an experienced and successful sales team.
    • Implement and maintain Omni brand standards.
    • Emphasis on exceeding established pre-opening group rate guidelines.
    • Develop, maintain and implement strategies/action plans to generate revenues for the hotel.
    • Motivate productivity of all sales staff through leadership, development and support.
    • Develop, maintain and implement creative and successful packages to fill identified need periods in all segments.
    • Active solicitation of key accounts to generate direct sales.
    • If needed maintain Sales Team's focus on aProactivesolicitation environment.
    • Assist in the achievement of overall Food and Beverage revenue.
    • Design and leverage all advertising and public relations opportunities.
    • Develop, maintain and implement the budgeting and forecasting process.
    • Effectively control all marketing expenses to insure optimum operating profit.
    • Ensure that all administrative procedures are in place and functioning effectively.
    • Ensure that all required reports are completed on a timely basis.
    • Promote high visibility of hotel through active involvement in city pre-opening activities, industry associations and trade shows.
    • Provide proper collateral and information vehicles to keep customers informed an updated on the hotel.
    • Ensure a challenging and exciting environment to encourage full career development and personal growth.
    • Support and promote all Corporate programs to increase customer awareness of Omni Hotels & Resorts and ensure that the customer receives the appropriate benefits of each program.
    • Through the Convention Services Department, maintain product and assure the protection and cleanliness of the owner's physical assets.
    • Enjoy the Hospitality business, be able to effectively communicate expectations to the team while creating a challenging but fun work environment.
    • Always looking for ways to encourage, support and assist the team;setting up the team for success each day to drive the greatest possible results.
    • Understand and contribute in overall revenue management initiatives and strategies to ensure we are maximizing every revenue opportunity.
  • Business Planning
    • Uses resources and data to develop strategic plans to sell segments. These plans will incorporate both customer expectations and company’s goals relative to revenue.
    • Understands Omni Hotels & Resorts sales and business processes, supports corporate and hotel goals and contributes the enhancement of customer value.
    • Develops and executes tactical sales processes that support the Hotel’s strategic plan.
    • Organizes activities and resources in a manner that maximizes productivity and efficiency.
    • Focuses on personal sales efforts to achieve maximum revenue return from Key Accounts.
    • Monitors achievement objectives and goals for the Hotel and takes appropriate action to correct shortfalls versus the strategic plan.
    • Prepare and manage a pre-opening and annual budgets for travel and other business expense.
    • Grow relationships at the appropriate levels, both internally and externally that enable the development and advancement of sales initiatives.
  • Leadership
    • The ability to successfully lead sales & marketing efforts to increase overall revenue.
    • Seek input and opinions from all relevant parties. Secures all facts prior to making decisions.
    • Can accurately recognize the strengths / limitations of others.
    • Accepts leadership responsibilities by modeling proper selling techniques, effective development of others and commitment to industry and personal development.
  • Communication
    • Develops effective presentation (orally and written) where ideas, opinions, recommendations and conclusions are understand.
    • Maintains communication with Key Accounts. Understands Hotel performance, customer issues and trends.
    • Clearly articulates vision, goals, initiatives and expectations for the Hotel.
    • Promotes and provides leadership in fostering property sales / national sales synergies.
  • Basic Skills & Requirements
    • Account Planning Skills. Identifying and understanding account potential and the ability to set mutual Omni / Customer expectations
    • Management of the customer decision and relationship process.
    • Ability to communicate issues and concerns at all level of the organization.
    • Ability to direct and lead activities through internal and external resources.
    • Strong interpersonal skills and the ability to work in a team oriented environment.
    • Business planning skills and budget management skills.
    • Ability to scan and assess the competitive arena as it relates to region and segment to refine / improve customer value proposition.
    • Creative and strategic skills.
    • Ability to manage multiple priorities and reprioritize when necessary,
    • Financial analysis skills. Ties strategies and planned actions and results.
    • Strong statistical analysis and business case development
    • Communication skills including group presentations, written and oral.
    • Team management skills including participation, engages in difficult issues, and effectively influences non-direct reports.
    • Strong understanding and expertise in the sales & marketing process.
  • Qualifications
    • Director of Sales & Marketing Experience
    • College degree or equivalent experience
    • Proficient in use of Excel, Word and access database tools.

Omni Hotels & Resorts is an equal opportunity/AA/Disability/Veteran employer. The EEO is the Law poster is available using the following link:

EEOC is the Law Poster.

Omni Hotels & Resorts does not discriminate on the basis ofany protected category with respect to the payment of wages.

If you are interested in applying for employment with Omni Hotels & Resorts and need special assistance to apply for a posted position, please send an email to: applicationassistance@omnihotels.com.

Omni Amelia Island Resort & Spa

AMELIA ISLAND, FLORIDA 

RELAX AT OUR OCEANFRONT FLORIDA RESORT 

On the tip of a barrier island in northeastern Florida, award-winning Four Diamond-rated Omni Amelia Island Resort & Spa welcomes guests to a serene location overlooking the white sands of Fernandina Beach and the Atlantic Ocean. Enjoy days relaxing on the  largest pool deck in northeast Florida, including an adults-only pool, family pool and splash pad. Indulge in a personalized spa treatment or squeeze in a workout at our Fitness Center. Score a “birdie” on 36 holes of championship golf or hit an ace on clay tennis courts at our Amelia Island resort. Our 402 guest rooms and suites are modern and bright with furnished balconies to enjoy uninterrupted ocean views. The resort’s restaurants cater to all tastes with family-friendly options, signature buffets and prime steak and seafood eateries. With a pristine beach, walking and biking trails and access to preserved marshlands for kayaking and paddle-boarding at your doorstep, there’s no better place for a Florida vacation than our Amelia Island beach resort. You’ll also find that our resort is the perfect backdrop for your next meeting, event or gathering, with 80,000 square feet of on-site event space.

Address 39 Beach Lagoon Road, Amelia Island, FL 32034
Property Type Resort
# Jobs 95

About Omni Hotels & Resorts

About Omni Hotels

Omni Hotels & Resorts exists to give guests an authentic feel for the local flavor in leading business gateways and leisure destinations across North America. From exceptional golf and spa retreats to dynamic business settings, each Omni property blends seamlessly into the local culture while featuring four-diamond services, signature restaurants, WiFi connectivity and unique wellness options.

At Omni, we dedicate ourselves to leaving a lasting impression with every guest through award-winning, personalized service. And to demonstrate our appreciation to those who are loyal to us, we offer a heightened level of recognition and rewards through our Select Guest® loyalty program and the company’s Power of One® associate empowerment program.

A WELCOME FROM JOY…

Welcome to the Omni Hotels & Resorts career page and to the first step in a rewarding career.

Omni Hotels & Resorts is known for its exemplary company culture, authenticity to the markets in which we operate, innovation and exceptional service. Our commitment to career development has created tenure and loyalty that enables us to perpetuate our family atmosphere.

Our Associates will tell you: We are large enough to provide diverse career opportunities in a variety of venues, yet small enough to know you by name. Our belief in “The Power of One®” reinforces the continued evolution of the brand. Omni Hotels & Resorts’ unique ownership structure and dynamic leadership team provides stability that sets us apart from other brands.

Explore our site and get to know us. We’d love to hear from you.


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