Social Media & Content Manager

Full-Time

Job Type

Island Hospitality Management is seeking a creative, organized, and proactive Social Media & Content Manager to lead our social presence and support our internal communication needs for Island Hospitality and IHM Outdoors. This role is responsible for managing and growing our social media channels for resorts, creating compelling content, and developing high-quality collateral and templates that support our organization’s brand and strategic goals. The ideal candidate is a team player with an eye for design, a passion for digital engagement, and the ability to translate ideas into cohesive, on-brand materials.

 1. Social Media Management:

• Develop and execute a cohesive social media strategy across all platforms
• Manage daily posting, scheduling and community engagement
• Monitor trends, platform updates, and best practices to optimize reach and engagement
• Track and analyze performance metrics and prepare regular reports
• Collaborate with internal teams to source stories, announcements, and content opportunities

2. Content Creation:

• Write edit and design content for social media posts, campaigns, emails and webpages
• Produce multimedia content including graphics, short form video and other digital assets
• Ensure all content aligns with brand voice, tone and visual guidelines

3. Collateral & Presentation Development

• Create visually compelling collateral such as one pagers, flyers, brochures and reports
• Design and update presentation decks for internal and external use
• Build reusable templates for slides, documents, and graphics to support brand consistency
• Partner with teams across the organization to meet their design and content needs

4. Brand & Project Support

• Maintain and evolve brand guidelines and assets
• Support campaigns, events, and initiatives with content planning and delivery
• Coordinate with vendors or freelancers when needed
• Assist with other communications or marketing duties assigned

5.Collaboration:

• Work closely with Digital Account Managers to align social content with campaign goals and overall strategy
• Collaborate with on property teams to gather real time updates, success stories and content opportunities from the ground
• Support cross functional initiatives by providing content expertise, creative direction and brand guidance

Attributes Of A Successful Candidate

• Highly creative with strong visual judgment and attention to detail.
• Comfortable balancing fast-paced tasks with longer-term strategic projects.
• Collaborative, flexible, and able to work with a wide range of stakeholders.
• Curious, resourceful, and enthusiastic about emerging digital trends.

Job Qualifications

• Bachelor's degree in marketing, communications, or a related field.
• Minimum 3 years’ experience in social media management, preferably within hospitality industry
• AI Tool Expertise: Familiarity with AI writing tools (e.g., ChatGPT, Claude, CoPilot) for scripts or captions.
• Video Production Skills: Experience shooting professional video in dynamic settings using DSLR/mirrorless cameras or smartphones with accessories.
• Editing Proficiency: Advanced skills in video editing software (e.g., Adobe Premiere Pro, Final Cut Pro, CapCut) and graphic design tools (e.g., Canva, Adobe After Effects) for rapid, high-quality output.
• Social Media Mastery: Deep understanding of YouTube, Facebook, Instagram, and TikTok algorithms, formatting (e.g., URL previews, subtitles), and engagement tactics.
• Time Management: Ability to deliver polished content under same-day deadlines while maintaining quality.
• Travel Readiness: Comfortable with frequent travel and flexible hours, including evenings or weekends as needed.
• Creative Storytelling: Strong ability to simplify complex topics into compelling, accessible narratives with a futuristic, authoritative tone.
• Experience with data visualization tools (e.g., Tableau, Canva) for creating charts or infographics.
• Professional demeanor and discretion when working in high-stakes, high-profile settings.

A Social Media and Content Manager is a pivotal role in building and maintaining a brand's online presence and engaging with the digital community. Success in this position requires a combination of creativity, strategic thinking, and the ability to adapt to the ever-evolving landscape of social media.

Training

Island Hospitality is committed to employee development and displays that commitment with a formalized training and development program providing a clear path for any employee with a desire and aptitude to thrive in the hospitality business. As team members join Island Hospitality from other organizations they too can build on that prior experience and find further growth opportunities within our company by utilizing the tools and resources offered.

Team Member Wellness Program

Rewarding Benefits Package

• Healthcare including Medical, Dental, and Vision Insurance 
• HSA & FSA plans available! 
• Dependent care FSA
• Identity Theft Protection Insurance Commuter benefits including transit & parking 
• Pet Insurance
• PTO and Payroll Incentives for Annual Wellness Exams
• Employee Assistance Program Wellness Subscriptions including access to gyms, financial planning, counseling, and legal services 
• Paid Sick and Vacation Time
• Family Leave
• 401(k) Retirement plan - IHM Matches 100% up to 3% of your salary and an extra 50% on the next 2% of your salary. 401(k) is fully vested upon the first contribution

Rewarding Hard Work

• Incentive based bonus program
• Free room nights at our hotels and employee discounts within your hotel brand
• Discounts for friends and family within your hotel brand 
• Team Member recognition and bonus
• Discounted tickets to theme parks, musicals, movies, and more through Tickets at Work 
• Career Growth through our in-house training program with a path personalized to your desired goals
• Referral bonus program to ANY of our locations

Equal Opportunity Employer

Island Hospitality uses E-Verify to confirm work authorization in all municipalities where it is required by law.