Area Director of Sales & Marketing
Full-Time

Ascent Hospitality
Buford, GA
Position located in Charleston, SC


Posted November 20, 2025

Great opportunity to join a culture driven organization with solid growth potential for those striving for success.

Compensation: $75,000 to $95,000 per year

Perks: Competitive compensation with growth opportunities and job security:25% annual bonus, paid quarterly; 401K plan with matching contribution, health insurance with options, PTO and more

Ascent Hospitality has an extensive portfolio of hotels and a strong pipeline of new properties and acquisitions, but we’re not about numbers…we’re about people and that remains our foundation.  Our culture expresses a memorable experience for all of our Team Members and guests alike.  So we’re constantly looking for individuals who work well together for a unified purpose. For our leadership, we’re looking for accomplished individuals with a passion to serve others, strong communicators who clearly understand the needs of others and trendsetters who excel at challenges and change.  If this is what you’re all about, consider joining our Team.

Ascent Hospitality is looking for a uniquely qualified hospitality leaders to join our team as Area Director of Sales responsible for several properties in various markets in our portfolio.  There are several opportunities in different locations.


The Area Director of Sales functions as the leader of the hotels' Sales Department and manages the on-property Sales and Events Management team; achieves individual booking goals and has responsibility for achieving defined property revenue goals, guest and team member satisfaction and makes recommendations on direct reports booking goals (if applicable);leads on-property sales functions to build long-term, value based customer relationships that enable achievement of hotel sales objectives; The Hotel Sales Leader implements agreed key sales initiatives and ensures execution of sales and marketing strategy and programs in the hotel.



ESSENTIAL FUNCTIONS:
  • Develop sales goals and strategies and ensure alignment with the brand business strategy.
  • Professional and consistent supervision, guidance, coaching, support, resource, monitoring, measuring and fine-tuning of other sales associates per designated and signed job descriptions.
  • Ensure each sales associate achieves their individual sales budgets and goals.
  • Execute the sales strategy and ensure individual booking goals are met for both self and staff.
  • Coach leaders of revenue generating departments in developing effective revenue strategies and setting aggressive goals that will drive the property's financial performance.
  • Ensure the development of a strategic account plan for the demand generators in the market.
  • Ensure focus is on proactive selling and reactive selling with individual and group goals.
  • Determine and develop marketing communication activities, in conjunction with Regional Marketing Communications.
  • Provide customer intelligence in evaluating the market and economic trends that may lead to changes in sales strategy to meet or exceed customer expectations.
  • Develop strong partnerships with local organizations to further increase brand/product awareness.
  • Review the STAR report, competitive shopping reports and uses other resources to maintain an awareness of the hotel's market position.
  • Research competitor's sales team strategies to identify ways to grow occupancy and RevPAR and increase market share.
  • Attend sales strategy meetings to provide input on weekly and overall sales strategy.
  • Suggest innovative marketing ideas and proactively develop deployment strategies to continue to grow market share. 
  • Serve as the sales contact for the General Manager, property leadership team, Regional Sales leaders and current and future guests.
  • Serve as hotel authority on sales processes and sales contracts.
  • Develop strong community and public relations by ensuring property participation in local, regional and national trade shows and client events.
  • Participate in sales calls with members of the Sales and Marketing team to acquire new business and/or close on business.
  • Identify public relations opportunities and coordinate activities to augment the overall marketing communication strategy.
  • Support the General Manager by coordinating crisis communications.
  • Work with Human Resources, Engineering and Loss Prevention to ensure compliance with local, state and federal regulations and/or union requirements.
  • Execute and supports Customer Service Standards and hotel's Brand Standards.
  • Execute and support the operational aspects of business booked (e.g., generating proposal, writing contract, customer correspondence).
  • Execute exemplary customer service to drive customer satisfaction and loyalty by assisting the customer and ensuring their satisfaction before and during their program/event.
  • Perform other duties, as assigned, to meet business needs. 
SPECIFIC JOB KNOWLEDGE, SKILLS AND ABILITIES:
  • Excellent written and verbal communication and interpersonal skills
  • Strong analytical skills relative to impact on hotel revenues
  • Highly responsible, reliable, and ethical
  • Well organized and detail-oriented
  • Strong understanding of revenue management principles.
  • Ability to multi-task
  • Proficiency in Microsoft Office applications
  • Previous experience as a Director of Sales required (preferred hospitality industry)
  • Ability to travel as needed
  • Must have a valid driver’s license and be able to operate a vehicle to meet with clients.

PHYSICAL DEMANDS:
  • While performing the duties of this job, the employee will be required to sit for long periods of time; using hands and fingers repetitively; view computer screens for long periods of time; use office equipment, including a telephone; reach with hands and arms; and stoop, kneel or crouch and frequently required to walk, climb stairs, talk and hear. 
  • May be required to regularly lift and/or move up to 10 pounds, frequently lift and/or move up to 25 pounds, and occasionally lift and/or move up to 50 pounds.
  • Must be capable of effectively using close vision, distance vision, and color vision.
  • Able to operate in mentally and physically stressful situations 
QUALIFICATION STANDARDS:
  • Previous experience as a DOS or Sales Manager in the hotel industry is a plus
  • High school education is required. College education is preferred.
  • Must have prior experience in Sales Manager or Supervisor role.
  • Must be able to effectively lead and motivate a team.
EEO Employer

Ascent Hospitality

Company Profile

Ascent Hospitality is a vertically integrated hotel development and management company. Our current portfolio consists of over 40 Select Service, and Full Service Hotels comprising over 3000 luxurious rooms in major leisure, business, and convention markets across the United States.

Ascent Hospitality’s Corporate Headquarters is currently located in Buford, Georgia. We have the necessary Corporate structure and proven resource capability developing and operating Hotels all across the United States.

Ascent Hospitality’s development and management expertise covers the full spectrum of hospitality from limited service, extended-stay, historic-boutique to full-service hotels.

Ascent Hospitality has a proven track record in all aspects of the hospitality business including: 
  • Hotel Development and Construction Management
  • Hotel and Restaurant Operations
  • Accounting Services
  • Hotel Renovation Projects
  • Human Resource Management
  • Internet Distribution and eMarketing
  • Sales & Marketing
  • Revenue Management
Our management team has had extensive experience with most major franchises, which recognize Ascent Hospitality for its commitment to excellence.
We have consistently maintained our commitment to building long-term relationships with our franchisors, lenders, and most importantly our guests. It is our commitment to excellence that has provided steady, positive results in a constantly changing economic environment. We have assembled an experienced and entrepreneurial hospitality management team capable of achieving focused objectives. Our senior management has over 50 years of combined experience in all segments of the lodging industry, and has proved highly successful in the pre-opening, new property opening, takeover, re-positioning, and optimization of all hotel operations.
Ascent Hospitality is poised and ready for the ascent. We welcome you to join us.
Address 1305 Mall of Georgia Blvd., Buford, GA 30519
Property Type Management Company
# Properties 44
# Jobs 167

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