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45219E337F374969
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Property Name
Canadian Rocky Mountain Resorts Office
Job Title
Marketing Manager
Location
Alberta-Calgary
City
Calgary
Work Permit
Applicants who do not already have legal permission to work in Canada will not be considered.
Salary
CA $47,000.00-CA $52,000.00 / Year
Management Position
Yes
Bonus Pay
No
Accommodation
No
Industry
Hotel/Resort
Position Categories
Marketing/PR

Job Details

DEPARTMENT: Sales & Marketing Office - Calgary
POSITION: Marketing Manager - City
REPORTS TO: Director of Marketing & Public Relations

Primary Function of the Position: 

Under the direction of the Director of Marketing & Public Relations this position is responsible for overseeing all aspects of the Marketing functions for CRMR city restaurants - Cilantro, The Lake House and The Loft. This position is based in Calgary.


Duties & Responsibilities:


Ticketed Events

• Selling and marketing ticketed events- Wine/Beer/Cocktail/Chefs' dinners, Communicating and working in conjunction with the Director of Marketing & Public Relations.
• Marketing of events through Social Media, Web blasts, Blog posts and print material with restaurants. Ensure clear communication with Director of Marketing & Public Relations.
• Work with Restaurant Manager/Event Coordinator and Chef to organize the menu and execution of the event


Offsite Sponsored Events
• Plan and execute offsite marketing events/sponsorship throughout the year in cooperation with the restaurants.
• Coordinate staffing needs.
• Ensure signage has been arranged to properly represent the property that is participating.
• Work with event organizers to ensure the agreed upon sponsorship has been fulfilled.


Promotions
• Work alongside the restaurant management team and Director of Marketing & Public Relations to develop promotional programs for the restaurants. E.g. Prix fixe dinner menus, happy hour, express lunch.
• Develop a plan to execute the role out of the promotion and how it will be communicated to the consumer.


Digital Marketing
• Prepare and execute monthly web blasts for city restaurants
• Prepare social media ad campaigns
• Oversee social media calendar with the Print & Marketing Coordinator for all restaurants and ensure all content is on brand.
• Work with the Print & Marketing Coordinator on blogging calendar.
• In conjunction with the Print & Marketing Coordinator, plan photography to be taken at each restaurant to ensure current content is available for social media and blogs.
• Ensure restaurant websites are kept up to date with current menus and information (this includes Open Table and other places where menu information is found).
• Monitor and respond to customer reviews through a variety of sites (social media, Open Table, Trip Advisor, Yelp etc.). Report trends each month.
• Provide monthly social media tracking reports for all restaurants.


Print Material
• Work with restaurant event coordinators to ensure event marketing material is current and professional.
• Work with restaurant management teams to ensure that all marketing materials for trade shows is current and accurate.


Trade & Consumer Shows
• Organizing event booth at shows and ensure that marketing material, flat sheets and swag are displayed in an organized and professional manner.
• Attend trade and consumer shows (often on weekends). This requires a strong knowledge of all properties, their function spaces and capacities.


Experience / Education Requirements
• At least 2-3 years marketing experience, preferably in the food and beverage/hospitality industry.
• Results oriented.
• Excellent interpersonal, verbal and written communication skills and organizational skills.
• Knowledge of MS Office.
• An ability to take initiative and multi-task. Working in a fast paced environment.
• A keen attention to detail.
• Flexibility -evening and weekends as required.
• Trade Show experience an asset.
• Ability to provide public speaking skills.
• Valid driver's license and dependable vehicle.
• Experience using a DSLR Camera and shooting food photography is an asset.

Benefits : Come join the Canadian Rocky Mountain Resorts family! We of(ref. 20985)

Job Requirements

We are an Equal Opportunity Employer that considers applicants without regard to race, sex, religion, national origin, disability or protected veteran status.