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1C962CE43684C7DB
Director of Sales Marketing

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Property Name:
Sheraton Bay Point
Job Title: 
Director of Sales Marketing
Location: 
Florida-Pensacola/Panama City
Company Name: 
City: 
Panama City Beach
Work Permit: 
Applicants who do not already have legal permission to work in the United States will not be considered.
Management  Position: 
Yes
Bonus Pay: 
Yes

Welcome to Crescent Hotels & Resorts, a premier hotel management and ownership group. Crescent seeks energetic, innovative individuals who have a desire to work in a results-driven environment. Our success is the direct result of everyone working together toward a common goal: To deliver exceptional service to our valued guests and provide a high quality work environment for our associates.

Strong core values related to customer service and associate satisfaction account for the continued success of our company. We are more than just a collection of hotels, we are a progressive company determined to be the employer of choice in the hospitality industry. We are pleased that you have chosen to learn more about our growing organization and are confident that Crescent will provide you with a very rewarding career.

With over 30 million in renovation and awarded AAA Four Diamond award, Sheraton Bay Point Resort delivers an exceptional guest experience and successively provides an employer of choice culture to our team of associates.

Located on the beautiful St. Andrews Bay and Grand Lagoon, Sheraton Bay Point Resort is minutes from the Gulf of Mexico in Panama City Beach, Florida. Offering 320 guest rooms, 60,000 sq. ft. of flexible indoor and outdoor event space including a private Bay beach, 3 outdoor pools, seasonal water sport rentals, 4 food and beverage outlets, a full service spa, 2 championship golf courses to include the only Nicklaus designed course in Northwest Florida, 5 clay tennis courts, and our own 49 passenger shuttle boat to the pristine and undeveloped Shell Island with access to the Gulf of Mexico. We are a hidden gem along the Emerald Coast and we invite you to check us out at www.sheratonbaypoint.com

Sheraton Bay Point Resort is also part of Crescent Hotels and Resorts, a nationally recognized leader in hospitality management. At Crescent, we are deeply committed to being an employer of choice understanding the direct correlation between highly motivated associates and excellent guest service. These values enable us to provide a competitive edge for our hotels and resorts.

Job Description

Direct the solicitation efforts of the sales staff through effective verbal and written communication while overseeing rate, date and space commitments for group room sales within the hotel.

Leads resort marketing efforts and builds strong partnerships.

Interview, hire, train, recommend performance evaluations, resolve problems, provide open communication and recommend discipline andor termination when appropriate.

Ensure training programs are conducted regularly and Crescent standards of performance are met. Give guidance and counsel staff toward improvement.

Compile andor direct the preparation of reports pertaining to the operation of the Sales Department to include, but not limited to the annual and monthly Forecast, Marketing Budget, Lead Management System, Booking Report, star reports and Sales Meeting minutes

Coordinate ongoing research of the travel industry to detect market trends and related information for development of new marketing strategies. Make reasonable recommendations to improve potential from various markets.

Develop and conduct persuasive verbal sales presentations to prospective clients. Internally promote Crescent programs.

Meet with and entertain clients some of which will require travel.

Communicate both verbally and in writing to provide clear direction to the staff.

Initiate preparation of computerized annual Sales Marketing Plan and execute plans as outlined, critically examining and adjusting as deemed necessary by current market conditions.

Organize andor attend scheduled Sales Department and related meetings.

This description is not intended to be all-inclusive. Associates may be asked to perform any reasonable management request, within their capabilities, to meet the ongoing needs of the resort.
Requires at least 2 years previous experience in Director of Sales and Marketing role with similar sized, full service property and resort background is strongly preferred.

Must have the ability to communicate in English. Self-starting personality with an even disposition. Maintain a professional appearance and manner at all times. Can communicate well with guests. Must be willing to pitch-in and help co- workers with their job duties and be a team player. Knowledge of travel industry, current market trends and economic factors. Extensive skill in development and delivery of sales presentations. Ability to access, understand and accurately input information using a moderately complex computer system. Ability to effectively deal with internal and external customers and staff, some of whom will require high levels of patience, tact and diplomacy to diffuse anger, collect accurate information and resolve conflicts. Ability to stand and move throughout the hotel property and continuously perform essential job functions.

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Hotel Management Companies: Crescent Hotels & Resorts A Premier Hotel Management Company