The Director of Sales & Marketing directs all aspects of sales including analyzing and achieving strategic objectives and business growth potential. Direct staff, sales, accounting/budgeting, asset protection, inventory control and human resources. The Director of Sales directs all operations in alignment with the direction of the General Manager, Company, brand standards, and local, state and national regulations. Responsible for quality service, meeting/exceeding financial goals, short and long term planning and day-to-day operations. Recommends the Sales budget, marketing/business plans, capital expenditures and manages within approved plans and objectives.
This position directly manages assigned staff and indirectly manages all subordinates. Articulates Company goals to the staff. Demonstrates commitment to these goals through work ethic, integrity and respect for the Company and associates. Unites associates in a common commitment to achieve and exceed these goals. Works closely with management throughout the hotel and the Company. Impresses customers and guests with quality and timely service in a pleasant and friendly manner.
This position requires a substantial and successful track record in profitable sales management while maintaining integrity and professional bearing. Possess knowledge of accounting and budgeting along with the ability to compile facts/figures and analyze information that involves data manipulation or interpretation to arrive at logical conclusions. Ability to anticipate and identify issues and exercise initiative to investigate, interpret and weigh alternatives to reach logical conclusions and make sound business decisions. Possess knowledge of hospitality, business and basic accounting principles and practices.
Effective listening, verbal, written, negotiation and closing skills. Ability to assess customer needs, understand market dynamics and prepare presentations/proposals tailored for individual customers. Ability to meet/exceed expectations for prospecting calls, appointments, presentations, proposals and closes. Ability to achieve customer satisfaction.
Display consistent professional leadership while simultaneously handling competing and changing priorities and projects. Remain positive, resourceful and possess the ability to improvise while working in a fast-paced environment, sometimes under pressure.
The ability to effectively and efficiently schedule, manage and delegate work. Appropriately and effectively interview, hire, motivate, develop, monitor and address staff performance matters. Possess professionalism, diplomacy and confidentiality.
Computer proficiency in Microsoft office along with the ability to travel when needed. Must satisfy and comply with the legal requirements for employment within the jurisdiction.
High school education plus a degree in sales & marketing, hospitality management or related major. Five or more years of related experience. Familiarity with hospitality industry practices preferred.