Digital Media Coordinator

Digital Media Coordinator Profile and Description

Senate Hospitality Group (SHG) is a hotel management company focused on servicing owners of convention hotels and full-service hotels.   SHG's skill and experience in managing these types of hotels within the upscale and midscale price segments emphasizes top-line revenue growth, customer satisfaction and above average operating cash flow margins.

Responsible for daily posts/tweets to all applicable social media outlets.  Other duties include coordinating the marketing calendar with online activity, tracking social media influence measurements, partnering with other departments to ensure proper online messaging, ensuring consistency of messages across multiple networks, preparing reports to update internal staff on usage statistics, and continuous monitoring and coverage of all sites. 

Duties and Responsibilities

• Implement, develop and maintain digital media campaigns and communications
• Maintain and active brand presence and build relationships with current and future clients on all applicable social networks
• Manage online discussions and build relationships with users by monitoring, listening to and actively participating on online forums and social networks
• Work with all departments to ensure that proper brand messaging is executed in digital spaces
• Provide metrics and track the progress of our digital initiatives
• Support the Sales Team and General manager with overflow assignments
• Maintain a positive professional relationship with existing guests, develop strong professional relationships while developing new business.

Skills and Specifications

• A degree in Marketing, digital media. Public relations or Journalism, or a minimum of two years of relevant professional experience. 
• Excellent verbal and written communication skills
• Experience working with a brand on Facebook pages, Twitter, Yelp, TripAdvisor, Urbanspoon, Flickr, Instagram FourSquare etc.
• Experience working with content management systems (i.e. Wordpress, Django, etc.)
• Basic photo and video shooting and editing skills
• Ability to work reliably and independently on a deadline
• Good judgment, people skills and initiative