Pillar Hotels & Resorts Director of Sales

Scope:

Develops and implements the total sales and marketing efforts of the hotel, including securing new accounts, maintaining existing accounts, supervising activities of sales personnel, and executing sales and marketing strategies to maximize the profitability of the hotel while maintaining customer satisfaction.

Primary Responsibilities:

Directs the activities of the hotel sales team, providing leadership and motivation necessary to implement effective sales and marketing strategies and to maximize the generation of hotel sales/revenues.
Develops and maintains relationships with key clients in order to produce group and/or convention business, to include room sales, food & beverage sales, catering/banquet services.
Develops and manages the departmental budget and monitors sales activities/performance to ensure actual sales meet or exceed established revenue plan; accurately reports variances/projections.
Directs the scheduling of conventions and group activities at the hotel and coordinates with other hotel-level departments to facilitate services agreed upon by the sales office and prospective clients.
Develops hotel-level tactical sales and marketing plans to support overall system-wide sales plans/strategies and programs.
Develops and maintains good relationships with officials and representatives of local community groups and companies, and attends out-of-town conventions to generate convention and group business.
Assists General Manager in the development and update of the hotel-level business plan to include input on sales goals and plans that support the overall business and sales strategies of the company. Maintains an effective business plan.
Develops the revenue portion of the budget.
Recruits, hires, trains, and provides career development for all sales personnel; conducts performance evaluations and provides feedback to employees using company hiring standards and guidelines.
Follows company policies and procedures and is able to effectively communicate them to subordinates.
Responds quickly to guest requests in a friendly manner. Follows up to ensure guest satisfaction.
Fulfills Manager on Duty shifts.
Maintains a professional image at all times through appearance and dress.
Ensures hotel is in compliance with all federal, state and local laws, including OSHA, EEOC, Wage Hour and Health laws.

Note: Other duties as assigned by supervisor or management.

Relationships:

Internal: All hotel departments and sales staff: To communicates client expectations and/or staff.

External: Guests: To provide service.
Travel Agencies: To promote hotel services and generate business.
Competition: To stay informed of competitive strategies and business conditions.
CVB: To promote hotel services and generate business.
Governmental Agencies: To promote hotel services and generate business; discuss marketing/sales plan to ensure conformance to regulatory requirements.

Qualifications:

Education/Experience: High School diploma or equivalent. Two years experience in sales and supervisory experience desirable. Special consideration will be given to those who exhibit exemplary performance.

Certification and/or License Requirement: Alcohol awareness certification as required by local or state government agency.

Skills:
Leadership skills.
Strong oral and written communication skills.
Math and forecasting abilities.
Sales orientation.
Planning and organizational abilities.
Computer skills.
Customer Service.

Working Conditions:
Will be required to work nights, weekends and holidays.
Will be required to work in fast paced environment.

Organizational Structure:

Reports to: General Manager

Subordinates: Sales Managers, Sales Representatives, Sales Administrative Assistant, Conference Sales Managers, Meeting Services Coordinator

This job description is a general representation of the duties and responsibilities commonly found in Hospitality for this type of position; it may be modified at an individual hotel based upon business necessity.

www.pillarhotels.com